In a recent blog, Neil Patel shared an article titled: “Modern Online Marketing Education: 18 Courses and Resources”. There are only a few blogs I follow closely, and Neil’s is one of them. I know of no one who provides so much value so clearly. In his most recent post, his intent is clear given the title. Too many writers don’t understand that their success has as much to do about marketing as it does about writing well. That is why most books published on Amazon never sell more than 20 copies. Writing blogs can help you write better, but you have to know who you are targeting to sell.
My first novel has been the #1 bestseller in its category in the UK, and it has made it into the top 10 of nine Amazon bestseller lists worldwide. My sense is that when most US authors post their book to Amazon, they don’t think twice about their overseas or international sales. This is a mistake because there are a lot of big markets outside the United States. You can fall further behind or you can ramp your sales. About 10% of my volume is now coming from non-US Amazon sites.
I have not translated my novella into any other languages, and I have spent less than $10 on advertising outside the United States. Here are a few things you can do in about an hour to help ramp your own international book sales…
In my writing workshop a long debate broke out about adverbs. Why they are evil, when they are needed and when they are not. The participants even offered example sentences of good and bad use of adverbs and when they are and are not needed for clarity.
This is killing me…
I’ve not posted much recently. I have been heads down writing and reading to improve my craft. One of the books I’ve read is Stephen King’s On Writing. As a maturing writer, I’m attentive to writing, but also writers. I have long avoided this book because I really do not care for King’s writing. And to be honest, after having read this, I still don’t care for his novel writing.
My novel is climbing Amazon’s bestseller lists! Now at # 6.
Like many writers, I spent a lot of time worrying about how to get published. Once I did publish my story, I quickly realized I needed book reviews. Under no circumstances would I pay for Amazon reviews. Now, after a year, I have gotten 38 book reviews. That may not sound like much, but they are all legitimate, and more than a fourth of them have been from Amazon’s top reviewers (“Top 100”, “Vine Voice”, etc.). And 24 of the reviews have been 5-star reviews. The rest are 4-star reviews with just 1 3-star review. This is important because it will help drive sales forever. How did I do it?
I saw a question on a board the other day asking what does it mean to “practice writing”? This could be several things, but my view is that there are three things I practice. And to be clear, I think all writing is practice. Even the things I publish are not perfect. They were just good enough to publish.
I greatly value good writing, and I will always consider myself an “aspiring” writer no matter how many books I eventually publish. So far I’ve published one novel. From this experience, I’ve gained insight into book marketing and promoting that I am happy to share. Most importantly, I better understand that there are specific tactics and techniques that can help me — and you — ramp your sales faster.
Continue reading “Tips and tricks to sell at least 1000 books”
So you are an aspiring author and keep hearing that you need a “platform” if you want to publish, which usually means a web presence. But you are new to the world of blogging, or maybe you already have a site but are not getting very many visitors in spite of cranking out a few blogs? Want some help that is free and clearly explained? Here are the 3 best, easy to use, and free guides that can help you.