Though sales of my novel have continued to slow as it is coming up on 3 years since I published it, I’m keeping my promise to donate half of my earnings. Since I made my last donation early in the year, I’ve earned another $400, so I’m donating $200. Because my employer matches my donations, that means another $400. I have again decided to donate to the VFW National Home for Children.
I really like this organization’s focus on families. They seem to understand that it takes a family working together to get back on its feet while you also have to help the children.
This focus on protecting children is also a key theme in Lonely Hunter and the subsequent novels in the series. More on that in a future post.
So in total, with a partial match, I’ve now been able to donate over $2,000 to organizations that help our veterans and their families. That makes me feel good and it is pretty exciting that my first novel has sold so well.
Speaking of book sales… Given that I’m kind of a data geek, I have long been tracking my monthly sales. You can see below in blue the average sales per day on a monthly basis, and the red line is the running average.
You can clearly see in blue how sales fell almost immediately (very typical for a newbie), and then climbed as I figured out to pick keywords that would actually get traffic. Sales peaked at over 7 books per day, and then fell dramatically in September of last year. Amazon clearly made a change that impacted my sales. When I spoke to them, they said they did not know what they could have done, but obviously, something happened. The change before and since has exceeded two standard deviations, which strongly implies something material changed.
In all events, I’m not unhappy. It has been a great run, and with the strong reviews and continuing sales, I’m very proud of how it did and the people who have helped me — my wife, one of my daughters who made the map, and my editor.
It has been a good year. 🙂
Best wishes to you and your family and for all your writing projects for the New Year!